Chronic Digital vs Close:Find Leads, Not Just Call Them.
Close is great for working leads fast. Chronic Digital helps you find better leads to work. AI prospecting, enrichment, and scoring—before the first call.
Different Problems, Different Strengths
Close built an excellent CRM for high-velocity sales. Built-in calling, power dialer, SMS—it's optimized for teams that live on the phone. If your challenge is making more calls faster, Close delivers.
Chronic Digital solves a different problem: finding the right people to call. Our AI prospecting discovers companies and contacts matching your ICP. Enrichment fills in their data. Scoring tells you who's most likely to buy. Then you can reach out with confidence.
It's not about which CRM is 'better'—it's about where your bottleneck is. If you have plenty of leads but need to work them faster, Close helps. If you need better leads to work, Chronic Digital helps.
Key Differences
Prospecting vs. Execution
Chronic Digital finds leads with AI. Close focuses on working leads you already have.
Built-In Calling
Close has native dialer, power dialer, and SMS. Chronic Digital integrates with calling tools.
Data Enrichment
We enrich leads automatically from multiple sources. Close requires external data tools.
AI Scoring
2D scoring (fit + intent) prioritizes leads intelligently. Close's scoring is activity-based.
AI Email Writing
Our AI drafts personalized emails using lead context. Close focuses on templates and sequences.
Complete Workflow
Find → Enrich → Score → Email → Pipeline in one tool. Close starts after you have leads.
Feature-by-Feature Comparison
See how Chronic Digital stacks up against Close
| Feature | Chronic Digital | Close |
|---|---|---|
| Lead Generation | ||
| AI Lead Prospecting | ||
| Multi-Source Enrichment | ||
| ICP-Based Scoring | basic | |
| Communication | ||
| Built-In Dialer | partner | |
| Power Dialer | ||
| SMS Messaging | ||
| Email Sequences | ||
| AI Email Writing | ||
| Core CRM | ||
| Deal Pipeline | ||
| Activity Tracking | ||
| Lead Reporting | ||
| Platform | ||
| All-in-One Workflow | ||
Why Teams Choose Chronic Digital
Easy Import from Close
“We loved Close for calling but needed better leads to call. Adding Chronic Digital for prospecting changed everything. Now our SDRs get pre-scored, enriched leads and spend phone time on prospects who actually fit our ICP.”
Kevin Martinez
VP of Sales, Beacon Sales Group
Frequently Asked Questions
Better Leads, Better Conversations
Find the right prospects before you reach out. AI prospecting, enrichment, and scoring in one platform.